I’m going to ask you to get back to basics today, and ask you NOT to think about marketing.  Shocking I know but today I want you to think about nothing other than the quality of your songs and your music.

Never lose sight of quality of the product you are trying to market.

The job of marketing ANYTHING whether it is a tin of baked beans or a song is made all the harder if the product you are trying to promote simply isn’t good enough or worth people’s time, attention or money.

So today, rather than asking you to think about the best time to post to Twitter or such, I’m asking you what can you do to your MUSIC that will make it better?  Your music needs to be outstanding to flourish in today’s saturated/short attention span marketplace.  By making your music better, you are giving yourself better ammunition with which to conduct your marketing campaigns and activities.