It’s the weekend and despite the fact it’s very much the holiday season, over the next week or so you should have some free time to listen to some podcasts.  Today, I’m recommending an episode of Making It With Chris G.

This episode features a chat with content marketing expert, Joe Pulizzi. Basically content marketing involves creating stuff so people get to know you, like and trust you and to eventually make people buy stuff from you.  This is every DIY musicians job, so it’s an essential listen.

Joe Pulizzi himself.

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iOS users can also listen to the Podcast on iTunes HERE.