Here’s Why A Big Social Following Could Mean Nothing For Your Music Career
Here’s a good example of how a big social following can count for nothing in your music career.
Author Archives
60 Second Music Marketing
Is A Sofar Sounds Gig Worth It?
Should DIY musicians look at playing a Sofar Sounds gig? We look at the pros and cons.
Is Your Band a ‘Business’?
Today we’re looking at the benefits of running your music career as a ‘business’
Two Examples Which Show That Faking Your Music Marketing Doesn’t Work
Here’s two examples I’ve come across this week with people being less than truthful in their music marketing.
What Is Your Value As A DIY Musician?
Why is it so hard to get paid the money you’d like for playing shows? Today we examine at the ‘value’ or worth of the DIY musican.
Spotify Is Creating Song ‘Storylines’: Here’s How You Can Go ‘Behind The Lyrics’ Too
Spotify is allowing artists to directly ‘annotate’ the stories and meanings behind songs. Here’s how you can get in on the act.
Spotify is allowing artists to directly ‘annnotate’ the stories and meanings behind songs. Here’s how you can get in on the act.
Eight Tips To Help You Announce Your Next Tour
MUSICIANS: Here’s 8 tips to help your tour announce get maximum publicity.
Branding For Musicians Part 2
We continue our branding series looking at more ways to help musicians to become a brand.
How Sony Are Maximising Their Streaming Revenues With This Mammoth Playlist
Here’s a sneaky way that Sony are using to max the money to be made from streaming. Should you follow suit?
The Merits Of Listening To Your Audience (Courtesy Of Sonic The Hedgehog)
As a musician, do you listen to your audience? The director of the new Sonic movie certainly has.
