Author Archives

How Should Musicians Finance Their Recordings?

How should DIY musicians be looking to finance their releases? We have to chat to see if crowdfunding is actually worth it.

Everyone loves a good story. Here’s some examples of using stories to explain and sell music.

We’re continuing our look at storytelling. Today we’ll be looking at what a backstory is.

Here’s episode no 2 of our YouTube show and today we’re looking at 20 ideas for your socials.

We’re going to spend a little time looking at why storytelling. Today we’ll find out why it’s so important when marketing your music.

Musicians are often crippled with a quest for perfection in many aspects of their musical endeavours, and that includes their marketing.

In 2019, how much should you realistically be spending on a music promo? I have a look at some of the factors which might influence your decision.

I finally got myself a YouTube show! In Episode 1 we look at the Top 5 Music Marketing Mistakes.

I recently started running a YouTube ad for the very first time for one of my music videos. Here’s my findings.

Here are a couple of tips to help you become more productive as an independent musician.