Author Archives

How Often Should Bands Play Their Hometown?

Today we look at an often asked question: How often should you be playing your hometown?

Make sure you’re not making these mistakes with your Facebook ads!

The streaming era means that you need to start marketing your singles later….and for longer.

Relationship building is one of the best ways to turn a casual music listener into a raging superfan. We’ll show you four ways how to do it!

How can my band sell more tickets than the combined pulling power of several TV talent show finalists? Let’s try and find out shall we.

If you’re wondering why you aren’t progressing as a DIY artist maybe your career lacks momentum? We’ll have look at how you can overcome that.

Here’s a classic example of how to use content to build an audience.

The latest IGTV update has got something that will prove VERY handy for musicians!

Ed SHeeran’s forthcoming album is a timely lesson on how collaborating with other artists can help your marketing.

We’re continuing to dip our toe into Facebook ads for musicians. Today, we’re looking at custom audiences and retargetting.