60 Second Music Marketing

Marketing and promotional tips for independent artists and musicians…in 60 seconds or less.

By 60 Second Music Marketing on 15/05/2018

An Example Of How NOT To Be Fan Focused

Today I have a real life example of what happens when musicians think more about themselves than their audience.

By 60 Second Music Marketing on 10/05/2018

What Does ‘Adding Value’ Mean For Musicians?

If you are a musician what does ‘adding value’ mean and why is it so important for your music marketing strategy?

By 60 Second Music Marketing on 06/05/2018

Weekend Listen: How To Create A Community Using Facebook Groups

Today’s recommended podcast is all about creating and developing an engaged community using Facebook groups.

By 60 Second Music Marketing on 03/05/2018

The Psychology of Selling For Musicians: Reciprocity

Today’s blog post is all about reciprocity – “you scratch my back and I’ll scratch yours”

By 60 Second Music Marketing on 01/05/2018

The Psychology of Selling For Musicians: Scarcity

Todays selling tip is based upon a natural human instinct: people generally want more of the things there are less of.

By 60 Second Music Marketing on 26/04/2018

The Psychology of Selling For Musicians: ‘Following The Crowd’

More psychology tips to help with your music marketing. Today – how to use the influence of ‘the crowd’.

By 60 Second Music Marketing on 24/04/2018

The Psychology of Selling For Musicians: Stimilating The Senses

Another in my short series about the psychology of selling for musicians. Today, why we need to stimulate people’s senses

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  • Three Ways Independent Musicians Can Get More Productive
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  • Turning Your Band Into A Brand: Your Band Logo Pt 2
  • Podcasting For Musicians Part 7 - Top 10 Podcast Content Ideas
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  • The Top 10 Music Marketing Mistakes
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